Kia India has announced the addition of 7 new dealerships in Kerala, bringing their total presence in the state to 30 touchpoints.
This move is part of Kia’s strategy to make its products more accessible, ensuring customers have a smooth experience with the brand’s next-gen mobility solutions.
Currently, Kia has 178 touchpoints across South India, including Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Kerala, and Pondicherry. The Southern region is the brand’s second-largest market, after the North. Kia is strategically expanding in key locations to serve both local and nearby areas. The company aims to reach over 700 touchpoints by the end of 2024.
Hardeep Singh Brar, Senior Vice President and National Head of Sales & Marketing at Kia India, said, “In an increasingly competitive market, touchpoints expansion is not just for immediate gains; it’s about building a foundation that supports future growth while staying true to the core values that customers have come to trust”.
Kia India also has 24 Certified Pre-Owned (CPO) outlets in the Southern region, dealing in the sale, exchange, and purchase of pre-owned Kia cars. These cars undergo a rigorous 175-point quality check before being handed over to customers, ensuring top-notch quality control.
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