Your favourite soft-drink brand, Coke is all set to spice up the beverage game with the all new Coca-Cola flavour. Keeping up with evolving trends and competitor activities, the brand is adding a new flavour to generate excitement and buzz among his customers. Yes, you read that right. Recently, Coca-Cola announced the permanent addition of ‘Spiced Coke’ to its Canada and United States stores. This flavoured coke, scheduled to be launched on February 19, 2024, combines the familiar Coca-Cola taste with hints of raspberry and spice, offering a unique and intriguing flavour profile.
Diet freaks can take a sigh of relief as the new offering will be a unique alchemy available in both sugar and zero-sugar variants. According to the media outlet CNN, the unveiling of the new permanent Coca-Cola flavour is a step towards entering the competitive market, where smaller brands are generating punchier flavours that attract customers’ attention.
As per a report by USA Today, the new product is seen as Coke’s boldest-tasting brand innovation aimed at attracting young consumers.
The aerated drink brand also took to their official Instagram handle to hint Coca Cola lovers about the launch of the new raspberry and spiced cola, and it seems the Internet is quite excited to try this spiced flavour. Sharing the clip hinting about the new flavour, the brand captioned, “Something unexpected arrives 2/19.”
Take a sneak peak of the video here:
A post shared by Coca-Cola (@cocacola)
The post was shared on the photo sharing site Instagram just 12 hours ago, and within such a short span of time, the share has accumulated more than 1,64,000 views and over 10,000 likes. Delighted by the post, Instagram users couldn’t stop themselves from chiming in to the comment section and sharing their take. Some shared that they already love the other variations, like Vanilla Coke, cinnamon Coke or lime coke, and are looking forward to trying out this new flavour.
Expressing the eagerness to try this new flavour, a user commented, “Oh! I’m so excited!!”
“I’m so excited!! I used to love the cinnamon Coca Cola when it came out. Can’t wait for this,” expressed an individual.
Another comment read, “I can’t wait to fall in love with mine on 02/19.”
“Finally, a flavour we know what it is,” an account remarked.
A Lime Coke lover suggested, “This looks good, but please bring back lime Coke.”
“I’m already hooked on Vanilla Coke, but could this change my current obsession with Coca Cola,” queried a user.
Are you ready to try out this new flavour?
What's your reaction?
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