The much-awaited Samsung Galaxy S4 launched in India
The much-awaited Samsung Galaxy S4 launched in India
The Samsung GALAXY S4 is priced at Rs 41,500 and goes on sale 12 noon onwards on April 27.

New Delhi: India's No. 1 Smartphone provider, Samsung Electronics today announced the launch of the much-anticipated Samsung GALAXY S4, the next generation handset that's designed to bring people together and enrich everyday life , into the Indian market.

"The GALAXY S4 brings people together, makes everyday living better and sets the standard in mobile innovation" said JK Shin, CEO and Head of IT & Mobile Communications Division at Samsung. Announcing the launch of the Samsung Galaxy S4 in the Indian market, stated Mr. B D Park, President & CEO, South West Asia, Samsung Electronics, "At Samsung, we are committed to innovation and to our consumers .We are always listening to our consumers and innovating to give them products that meet their needs. This has led to the successful introduction of iconic devices like the Galaxy SII, Galaxy SIII, Galaxy Note, Galaxy Note 2 and today, we are proud to announce the launch of our flagship device and the much awaited , Samsung Galaxy S4 ."

Following the product unveiling at the Unpacked in New York, Samsung is taking the GALAXY S4 on a World Tour to major global cities. India is one of the select few countries where the Galaxy S4 World Tour is being organized.

About Samsung GALAXY S4

Meaningful Moments - Gives Greater Enjoyment

An enriched life is one filled with meaningful moments and the GALAXY S4 captures those special times and allows users to share them with friends and family. The GALAXY S4 has the world's first Full HD Super AMOLED display to showcase images at their very best. Its 5-inch large screen has 441ppi for stunning viewing quality.

Equipped with a 13 megapixel rear camera, the GALAXY S4 enables users to take pictures in several exciting different ways. 'Dual Shot' allows simultaneous picture-taking of both front and rear cameras. Users can choose from a variety of frame effects which blend the two pictures naturally as well as outstanding shooting modes. 'Drama Shot' enables users to see all the action in one continuous time-lapse image. 'Sound & Shot' stores sound and voice in unison as the picture is taken so those special moments are captured in the truest form imaginable. While 'Animated Photo' allows the user to take a series of shots, and pick one part of the photo to move while the others stay still.

True Connections - Brings People Together

Samsung GALAXY S4 understands the value of relationships, enabling true connections with friends and family regardless of where you are; more than a personal device that can be enjoyed by one user, it allows us to easily share and experience many of life's pleasures together with loved ones.

'Group Play' enables users to enjoy music, photos, documents and games with those around them without requiring a Wi-Fi AP or cellular signal. Users can connect directly with others to share, play and co-create content and entertainment instantly. With 'Share Music' they can have the same song playing on multiple phones in sync to create the best party atmosphere.

Effortless Experience - Makes Things More Convenient

Smart enough to detect your face, voice and motions to enable screen control with no need for finger touch activation, GALAXY S4 delivers effortless tasking, making life easier and hassle-free.

'Air Gesture' allows users to, for example, change the music track they are listening to with a wave of their hand. 'Air View' will preview photos and emails by hovering over the screen with your finger.

'Samsung Smart Pause' enables you to control the screen by where you look. When you are watching a video, the video pauses when you look away then it starts right up again when you are back.

Empowered Living - Takes Care of Your Health and Quality of Life

The GALAXY S4 empowers your life by keeping you up-to-date with health and wellbeing information using the new 'S Health' application. The combination of sensors built within the device systematically and automatically monitors your health, food, exercise, sleep and so much more to help improve your quality of life and help you stay fit and healthy.

As well as monitoring, its 'Samsung Adapt Display' provides an optimal viewing experience, customized for each type of application, and 'Samsung Adapt Sound' offers an optimal level and type of sound, personalized for each user, to further make the most out of life.

About the Content & Services

'Samsung Hub' provides a single entry for Samsung content services, making it incredibly easy and convenient to use. You can browse through a variety of content across services, be it Video, books, games and learning content as well as purchase and manage content easily, from a single Samsung Account. Samsung Hub features an integrated search -- when you browse a keyword, the results will show related content from all of the services at once.

'Samsung Apps' allows users to browse through a rich pool of applications that are device optimized for Samsung Apps and provide users with popular applications from Google Play .You can enjoy the best apps selected by Samsung and the most popular apps on Google Play.

'ChatON' for GALAXY S4 offers a holistic communication experience by combining fun and creative text messaging with a high quality mVoIP/Video Chatting service. You can enjoy high quality video and voice chat with up to two friends on a WiFi and mobile network, as well as easily switching from text chat to video/voice chat and vice versa. And for the ultimate sharing experience, the 'Share Screen' feature enables you to share your phone screen and the ability to control this with a friend during a one-to-one chat, without having to download and upload files to their device.

One of the unique features of Samsung Galaxy S4 is the WatchON that can transform the GALAXY S4 into a universal remote control.

Talking about the key proposition of the Samsung Galaxy S4, stated Mr. Vineet Taneja, Country Head - Samsung Mobile and Digital Imaging, "The Galaxy S4 is a device that enables us to do more, it's a companion that helps us experience life to the fullest and makes our life simpler and richer... That's the promise of the Samsung Galaxy S4."

Price: The Samsung GALAXY S4 is priced at Rs 41,500/- and goes on sale 12 noon onwards tomorrow, April 27th. It will be available at the Samsung Premium Brand Stores in Delhi, Bangalore, Hyderabad and Mumbai tomorrow and pan India thereafter.

The Samsung Galaxy S4 is being launched with a special 'All-In-One' tariff plan from Vodafone, for both its post-paid and pre-paid customers. Under this plan, for a single rental, customers will get unlimited Internet, up to 3000 local and STD voice minutes and up to 750 local and national SMS. These exclusive plans will help customers save up to Rs 1000 per month i.e. up to Rs 12,000 in a year. Fair usage policy is applicable for unlimited Internet. Vodafone is also running exclusive contests on the purchase of Samsung Galaxy S4 from the Vodafone stores. Four winners will get hospitality tickets for the IPL match and four other customers stand a chance to win high-end Samsung phones.

Accessories: The Galaxy S4, true to its promise of presenting infinite possibilities to the user, comes with an impressive range of accessories to enhance convenience, style and functionality.

The consumer gets to chose from three different varieties of covers to drape the Galaxy S4, that too in a multitude of color options - a) The path breaking S View cover with a magnetic strip, that customizes the display window allowing users to take or receive calls without opening the front flap, while also accessing important information like call alerts, alarms, date, time etc. b) Array of classic Flipcovers c) Protective backcovers that also protects the rims providing a firm grip.

Similarly, those seeking enhanced power solutions get to chose from the Wireless charging Pad & Cover combo, or the extended battery kit or the mammoth 9000mAh power pack. The Samsung range of premium headsets and docking stations provide the perfect boosters to your AV experience, while relaxing or on the go.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 236,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.

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